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4.4 KiB

Project 3: Let’s fair trade

Creation of an ecommerce platform for second-hand clothes on desktop and mobile

Bruno loves fashion. He loves buying clothes! As he is cautious with the environment, he prefers buying second-hand clothing. However, the existing platforms are not very user-friendly.

‘I need to know more about the environmental impact of the pieces I buy. I’d like to know how old they are, where they are coming from, to measure their life and the amount of kilometres they have traveled. When a new pair of jeans arrive at the ready-to-wear store in Europe, they consumed approximately 11,000 litres of water and travelled 65,000 kilometres. I’d like to monitor that kind of data.’

You gather a team of 3 to think and design a website and an app for second-hand products.

You have to meet Bruno after 2 weeks to give a first presentation of your work, after completing a tested mid-fidelity prototype.

The final presentation of your work will take place 2 weeks after the mid presentation, where you’ll show a tested high-fidelity prototype.

Estimated time: 4 weeks

Team size: 3 people max

Guidelines:

  • You may consider building your UX and UI strategy before jumping in. Remember to question the initial brief with user research.
  • Beware all the steps of the design process: Empathy, Define, Problem Statement, Ideation, Prototype, Test.
  • You must interview or ask real people during the Empathy / User Research and Test phases.
  • In both phases, you must test your prototypes with at least 5 people.
  • Make a presentation as if you were showing your work to Bruno. Make sure there are at least 5 people in the audience.
  • Prepare a feedback form to send the audience. The form must include at least the questions listed below.
  • In both presentations, you are presenting to Barbara and her team.
  • Timing: 10 minutes for the presentation and 5 minutes for Q&A.
  • You may use the presentation audits to structure your presentations.
  • Have fun!

Tools:

Tips:

Intermediate deliverables:

Quote:

“Your mission in any presentation is to inform, educate, and inspire.” Robert Ballard

Phase 1: Mid-project presentation audit

Make sure:

  • At least 5 people are attending the presentation
  • The presentation is about the whole UX process, including:
    • The intial brief
    • A project planning, including the UX phases, the tools chosen, the timeline
    • User research findings from qualitative and quantitative research (persona, figures, etc.)
    • A problem statement to adapt the initial brief based on the research findings
    • An introduction of the concept that came out of the ideation
    • The animated mid-fidelity prototype (a demo-video)
    • The main feedback from usability testing
    • The next steps of the project
  • The presentation does not exceed 10 minutes
  • Feedback forms have been shared at the beginning of the presentation
  • You had fun!

Phase 2: Final presentation audit

Make sure:

  • At least 5 people are attending the presentation
  • The presentation is about the UI process, including:
    • A quick reminder of the previous presentation
    • A project planning, including the UI phases, the tools chosen, the timeline
    • A moodboard
    • A styleguide (colors, branding, typography, some elements of the library)
    • The animated high-fidelity prototype (a demo-video)
    • The main feedback from usability and desirability testing
    • The next steps of the project
  • The presentation does not exceed 10 minutes
  • Feedback forms have been shared at the beginning of the presentation
  • You had fun!

Questions to ask in the feedback forms

  • What do you remember of this presentation?
  • On a scale from 0 to 10, how clear was the speech?
  • Why?
  • On a scale from 0 to 10, how engaging was the presentation?
  • Why?
  • On a scale from 0 to 10, how coherent was the presentation?
  • Why?
  • On a scale from 0 to 10, how impactful were the visuals?
  • Why?
  • On a scale from 0 to 10, how clear was the problem?
  • Why ?
  • On a scale from 0 to 10, how well does the prototype answers the problem?
  • Why?
  • What recommendation would you like to make to improve this presentation?
  • Why?